Style My offers retail stylist training for aspiring Personal Shoppers and Stylists, transforming them into proactive and knowledgeable fashion consultants.

Are you looking to upskill your customer sales team to personal shoppers? Would you like your personal shoppers to advance into styling? Perhaps you’re thinking of further developyour personal shopping and styling department?

Our retail stylist masterclass will train your team to be successful stylists. As stylists your staff will naturally build stronger rapport with clients, encourage returning business and as a result maximise profit in sales.

By constantly researching the retail market and needs of today’s men and women, Style My keeps its training current and dynamic. Our training methods will enable your consultants to be proficient in colour and style.

This training provides learners with the knowledge and understanding of personal shopping and styling in fashion retail. It covers roles and responsibilities of the personal shopping department within a fashion retail organisation and how to style individuals and groups.


  • Instantly assess the customer’s personal style
  • Select the most flattering and suitable clothes for the customer
  • Offer the best style advice
  • Identify appropriate accessories
  • Increase sales of product
  • Develop an appropriate, proactive approach to customers
  • Assist customers efficiently
  • Identify the specific needs of the customer through interpretation of their personal style
  • Changing room techniques
  • Understanding the customer shopping journey
  • Shopping for client’s needs and lifestyle


  • Introduction to personal styling
  • Virtual styling, online shopping & social presence
  • Planning a styling session and consultation
  • Body shapes and colour
  • Wardrobe development
  • Style shoppers of any age, shape and cultural diversity
  • Product knowledge and outfit selection
  • Presenting and communicating to clients
  • Building and maintaining ongoing relationships with clients
  • A Style My Stylist Masterclass certificate


We understand that every company is different and can design a bespoke training program to suit your business needs.

The training can be held on or off site to accommodate your organisation and can be setup up for intimate or large groups.

To discuss your company’s requirements please contact us or fill in the form below. We would love to hear from you.

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